What are the roles and responsibilities of an SEO Manager?

Hanif Shaikh
2 Min Read
  • Plan and execute SEO strategy, technical and non-technical
  • Keywords positioning planning, Brand and Non-Brand Keywords
  • Responsible for improving Organic traffic and Organic Business
  • Manage the overall content for the website and Blog
  • Manage the website changes, UI/UX and Customer Journey
  • Manage the Blog content, subscriber and backend console.
  • Implement SEO Meta Tag, webmaster and Google analytics
  • Acquire quality backlink high DA and PA
  • Solid understanding of SEMrush, MOZ, Ahref and Other enterprise
  • tools
  • Competition research and Identify their keywords and Backlinks
  • Maintain SEO reports, daily, weekly and Monthly
  • Automate the SEO reports and Real-time integration alerts
  • Make the SOP for organisation SEO Best practise and train the
  • organisation
  • Diagnose the SEO problems and Resolve
  • Perform A/B test and Optimize the landing page
  • Provide support to technical and non-technical stakeholders to ensure
  • new site features and/or content adheres to SEO best practices
  • Manage agencies, vendors and in-house teams in all areas impacting
  • SEO
  • Work closely with marketing, production, and technology teams to
  • implement SEO plans
  • Ability to troubleshoot, identify and provide solutions for technically
  • complex SEO issues – solid understanding of major programming
  • languages – HTML, JavaScript and CSS
  • Stay up to date with the latest SEO and digital marketing latest trends
  • and best practices
  • Hand on experience in web development CMS WordPress, AEM,
  • Drupal and HTML.
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